Stop overthinking social media—get a plan that works and actually fits your vibe.
I’ll help you create a content strategy that’s simple, sustainable, and gets you the results you want…without the stress or burnout.
Let me ask you
Can’t figure out what to post? We’ve sooo been there.
Whether you’re a solopreneur or running a team, Social media should be fun, not something you dread every morning. But somehow, it’s turned into a guessing game—what to post, when, how. It’s enough to make you want to throw your phone out the window (don’t worry, I’ve been there). That’s why I’m here: To take the guesswork out of social media so you can actually enjoy the process—and have a strategy that works for your business, your vibe, and your goals.
students taught
years in marketing
industries supported
hi! I’m Prathi.
Social Media Strategist for Experts & Small Business Owners
I get it—social media feels like one more thing on your never-ending to-do list. But it doesn’t have to be that way. I’m here to guide you to clarity, confidence, and all the time-saving hacks so you can show up authentically and grow your business without burning out. Whether you need a custom 90-day content plan, a VIP Day to focus on your social media strategy, or some hands-on training for your team, I’ve got your back!
Let’s get this party started!
I come in as a 3-time business owner with over 15 years of design and tech experience. I’ve been on Facebook business pages since 2008, Instagram since it’s iconic filter days.
I’ve taught social media to our next generation of entrepreneurs at FIDM Los Angeles in the Digital Marketing department.
Previous clients have been featured in Elle, Forbes, and Orange County Business Journal to name a few.
I’ve worked with small to mid-sized brands in the healthcare, wellness, parenting, coaching, and even regulated industries – online and brick & mortar. We’ve reached over 4 million people!
Social media can work for you too!
Here’s How We’ll Simplify Your Social Media
Discovery Call
Decide & Book the service you need most right now (see below). Not sure what you need? We can chat about your current struggles, goals, and where you want to take your social media. No pressure—just a good ol’ convo.
Custom Strategy
Want a customized social media strategy? Check out my WTF Do I Post VIP Day for a personalized, super-clear 90-day social media plan that you can actually follow (yes, even on your busiest days). Once you submit your application, we will get back to you on booking your day!
Take Action
Implement the plan! Whether you need help executing or you want to train your team to be social media pros, I’ll be here every step of the way. But nothing changes if nothing changes!
Choose the Best Option for You (We’ve Got Options)
Chai Social Club
Looking for monthly support and a community of business owners that ‘get it’? Chai Social Club is your spot. You get weekly prompts, live planning sessions, tools, and an accountability crew to keep you on your game—because let’s be real, social media’s better when you have a support squad.
“WTF Do I Post?” VIP Day
Got 4 hours? Let’s make social media a breeze with a custom 90-day strategy that feels like you. We’ll plan it out, and I’ll make sure you leave with 30 days of support so you stay on track. This isn’t a one-size-fits-all…this is a ‘heck yeah, this works for my business’ kind of plan. You deserve it!
Training for Your Team
Social media doesn’t have to be a solo mission. If your team needs a little guidance on how to approach social media with confidence, I’ve got you. Let’s train your crew to create content that’s aligned with your brand, feels authentic, and connects with your audience.
Got Questions?
We’ve Got Answers
What happens after I reach out for a Discovery Call?
Once you reach out for a Discovery Call, we’ll schedule a time to chat about your social media goals, current challenges, and where you’d like to take your business. After that, I’ll propose a custom plan, whether it’s a VIP social media strategy day, training for your team, or ongoing support through Chai Social Club.
Can I hire you for content creation or social media management?
While I specialize in social media strategy and content planning, I do offer content shooting, video editing, and social media management services for limited number of local clients. However, I can work with your team or my trusted network of experts to ensure your content aligns with the social strategy we build together.
Do I have to use Instagram in order to work with you?
Nope! While Instagram can be a powerful platform for many, my social media strategies work across all platforms, whether it’s Instagram, LinkedIn, Facebook, or others. I tailor my strategies to your specific goals, so if Instagram isn’t your thing, that’s totally fine!
Do I need to have an active social media presence before we start working together?
Not at all! Whether you’re just starting out or already have a social media presence, we’ll create a custom social media strategy that meets you where you are. From scratch or fine-tuning, I’ve got you covered.
What’s the difference between Chai Social Club and WTF Do I Post VIP Day?
Great question! WTF Do I Post VIP Day is an intense, 1:1 session where we create your 90-day custom social media strategy in a single day. It’s perfect if you need a quick, actionable plan. Chai Social Club, on the other hand, is an ongoing membership with weekly support to help you stay consistent, get creative, and remain organized.
Do I have to be a solopreneur to work with you?
Absolutely not! While I work with many solopreneurs, I also help small business owners, teams, and entrepreneurs at various stages. Whether you’re solo or have a team, my social media strategy is designed to help you grow with ease.
How do I know if your approach is right for me?
If you’re looking to simplify your social media strategy, stay consistent, and grow your business without stress, then yes—my approach is definitely for you. Book a Discovery Call, and we’ll see if we’re a good fit!
I still have more questions...
We gotchu! Email hi@prathicollective.com