Have you heard this term before Reader??
What are Content Pillars? And what can they help with?
✨They are buckets/themes that categorize the topics you repeatedly talk about on your profile, that tie to the problems your audience is having, and help you hit your business goals (don’t forget that 😉)
✨Gives clarity and focus in how you communicate with your audience
✨Allows platforms to easily categorize you account so they can show your stuff to people searching for topics you talk about
Having clear content pillars can guide your content creation process and keep your brand message cohesive across different platforms.
Watch this 1 minute video to learn how I think about and use content pillars to come up with ideas for social media posts.
Using this structure has helped me plan out my content calendar super quick, repurpose, and mix up content formats without creating new content all the time!
Questions about content pillars? Hit reply and ask away 💬
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